Campaign Rumblings

Edit: Apparently it is not Freja in Balmain or IM. Sorry for the false alarm. I should know better by now than to perpetuate unsubstantiated rumors, but it's hard not to get caught up in the frenzy. It still doesn't change the way I feel about campaign distribution. Anyway, continue along with your saturdays.....

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Three names, one model......two more campaigns? Balmain and Isabel Marant if you believe the hints and sly suggestions.

And I definitely do. Just take a look at the opening and closing exits in the FW1011 shows, and keep in mind who led the final promenades.

Also remember that Max Mara is already a given....just another brand with strong connections to Carine, Emmanuelle and the VP universe. Need I mention that both Balmain and IM are in that universe too?

Now take a look at the Vogue Paris Collections Cover, and the pieces begin to fit into place.

So the only thing I'm left wondering is, which month can we expect to see Freja on the cover of VP?

But for the sake of covering all the bases, there are lots of other models with three part monikers: Abbey Lee Kershaw, Anna Maria Jagodzinska, Caroline Brasch Nielsen, Hanne Gaby Odiele....but my mind keeps returning to just one: Freja Beha Erichsen.

Am I happy? Yes. But do I have reservations? Of course. I just never think it's a good thing when one model has a ton of campaigns because her work tends to lose impact when it's spread out over so much. And there is a lot of truth to the saying "you have to leave them wanting more." Over saturation usually leads to disappearance of the product or apathy from the consumers soon enough. So I guess we'll just see how this all plays out. Yeah, I know I'm not a very good fan because I should be all like "omg, this is amazing and the best thing ever." But I can't help feeling the way I feel....

In Two Minutes

I saw this backstage video from the SS10 Isabel Marant show and felt that it perfectly captured the range of emotions and feelings associated with putting on a runway show. In a neat little two minute package, we get to experience the calm before the storm, then the gradual rumbling of activity as the models are prepped, then the frenzy that occurs backstage as those models rush about to change, then the elation and utter joy that the end of the show brings.

Glimpses of Freja are present throughout, but I particularly like this video because it shows us an aspect of fashion shows that we rarely get to see. You always hear about how crazy it gets backstage as a show is going on, but this is the first video that's actually given me some sense of that. And I'm sure that sense is heightened at least ten times in real life. All the running around, the reckless abandon with which you have to approach changing in public, all those people prodding, poking and invading your personal space...

So at the end of the day, I think it would do us all well if we remembered that models are just doing a job and fashion is just a business that comes with it's own stresses, trails and tribulations. The glamor is what we're allowed to see (or maybe just what we choose to see) but the other aspects are there. You just have to dig around a little to find them.

Parisian Chic

I am utterly obsessed with Isabel Marant. The clothing is just so effortlessly stylish and modern, and it perfectly expresses the essence of a city. My idealized vision of Paris includes tons of enviable women walking around in head to toe Marant, because a woman who wears Marant is the type of woman you want to be. She is a woman full of understated, elegant beauty that only grows stronger with familiarity.

I don't think I'm expressing myself very clearly, but it's hard to put into words something that is so dependent upon sight. So allow these pictures to show you what I mean. My favorite model backstage at one of my favorite brands:



Image Credits: fashionactive.com via tFS member love is the drug

Beauty

How beautiful and fresh does Freja look this season? Just wow!

Two of my favorite pictures. The first is a detail from Stella McCartney and the second is a backstage shot from Isabel Marant.

Anyways, updated Paris showlist:
Balenciaga
Balmain (2 looks)
Rick Owens (2 looks)
Isabel Marant (2 looks)
Loewe (2 looks)
Karl Lagerfeld (2 looks)
Akris (3 looks) CLOSED
Dries Van Noten (2 looks)
Stella McCartney

Now, what I hope she walks in:
Chanel
Alexander McQueen
Chloe
Hermes
John Galliano
Louis Vuitton
Miu Miu

Image Credits: style.it, elle.com